By Jack O. Lantern
‘Head’ Writer/Editor
Silver
Shamrock Novelties recently reopened its factory in Santa Mira, CA, and they’re
back in business for the upcoming Halloween season.
New
witch masks, skull masks and the bestselling jack-o’-lantern masks are already available
for purchase.
“We
sold well over 50,000 masks in the first few hours we had them on the market,”
said Connell Cochran, longtime owner of Silver Shamrock, who remained owner even
after his death in 1982. “There should be at least one child in every corner of
the world with one of our masks by October 31st. I can thank Billy Kupfer for
that. He and his late brother, Buddy, to this day are my No. 1 sellers.”
Cochran
said Silver Shamrock was on the D.L. for the last few decades after a mishap in
the Santa Mira-based factory on Halloween night in the early ‘80s when Cochran,
while trying to destroy children as part of a witchcraft experiment, lost his business
and his life. But he said he and the biz have been back since March and pumping
out more novelties than ever before.
“Our
‘final processing’ center is now more secure,” Cochran said. “We had somewhat of
a technical problem back in ’82 with the previous center, but we made some
enhancements to keep that from happening again.”
Asked
to describe Silver Shamrock’s “final processing,” Cochran said it was “a little
of this and a little of that.”
Cochran,
the inventor of sticky toilet paper, will be a joker for the rest of his
immortality.
“There’s
one last thing we at Silver Shamrock are excited about,” Cochran told reporters
during a recent press conference on the matter. “We’re asking all kids to be in
front of their TV sets on Halloween for an all-new Horrorthon. And don’t forget
the ‘big giveaway’ at 9. We’re just now finishing up the new jingle for TV ads.
The clock is ticking. It’s almost time.”
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